DTF!

Millennials, listen up! I’m about to share a valuable lesson! Regardless of whether you want kids now, you might want some later in life, you know, as a adult. Who knows, you might not even be married, or have a… READ MORE

April 17, 2018 / 1 Comment

Are You a Spring Chicken?

The brand new JoosTricot Spring/Summer 2018 look book is here! Head over to the shop and our retailers to discover our new styles, bright colors and fresh prints. Happy First Day of Spring! Photos by Felix Wong Model Shakyla at Major Models… READ MORE

March 20, 2018 / 1 Comment

The Holiday Collection is Here!

We weren’t sure what to call it first: Resort? Sure, if you mean “ski resort”. Holiday? Sure, the lurex pieces are perfect for your Christmas and New Year’s celebrations. But it didn’t really matter what the collection is called; you decide. Personally… READ MORE

December 19, 2017

Color Twins

CR Fashion Book / Dec. 5, 2017 / California Dreaming Beauty As the rest of the world softly slips into winter, CR turns to Los Angeles, where summer sovereignly inspires year round. Decorated by the California landscape, color theory lends… READ MORE

December 12, 2017

Beds, Booze and Books

It’s here!! The book is officially out, TODAY! To all my incredible Muses, on the blog and in the book, thank you! I have photographed over 300 of you since I started Tales of Endearment in 2010. You are all unique and… READ MORE

November 21, 2017

Why I Like my own Sweaters

Phew! What a whirlwind! The first season is in stores and selling. The second season is in production. The third season is about to close this week. And we have just started developing our Pre-Fall 2018 collection, which we like… READ MORE

October 17, 2017 / 1 Comment

Tales of Endearment is a book!

There weren’t many style blogs out there in 2010. In fact, the fashion landscape was quite grim. The economic crisis had put an alarming halt on frivolous spending and the industry’s notables tread with cushioned caution. I was jobless –… READ MORE

August 31, 2017 / 11 Comments

7 Things You Need to Know about My Sweaters

By now you may know that I am launching my own little knitwear line. I’ve called it JoosTricot. Vogue did an incredibly flattering feature about it last February and it prompted a lot of excitement and questions, specifically from you, wanting to… READ MORE

June 1, 2017 / 11 Comments